J Street Group: Who We Are
Debra Schiff
Debra
Schiff, is founder and president of the J Street Group, LLC, a
full-service event design and production firm
that specializes in delivering exceptionally
unique and creative, high-impact events.
Debra has more than 25 years of event management
and protocol experience.
Before starting J Street Group,
LLC, Debra served as President of her own event consulting firm, Debra Schiff &
Company where she provided clients with a complete range of event management
services. Prior to that, she was the Vice President of Development for Ovations,
an event production and destination management company.
Debra served as Assistant Chief
of Protocol at the U.S. Department of State where she coordinated high profile
functions on behalf of the President, Vice President and Secretary of State.
She was also instrumental in the planning and overseeing highly sensitive and
visible events surrounding the Mid-East peace talks that included Wye River,
Shepherdstown and Camp David.
Prior to her presidential
appointment at the Department of State, she worked in the Executive Office of
the President of the United States as a member of the Oval Office Operations
staff. In this capacity, she assisted the President in maintaining his
schedule among other executive management responsibilities. As a liaison with
the travel industry and the White House Travel Office, Ms. Schiff also traveled
with the President and the White House Press Corps.
Debra hails from the Lone Star
state where she has held various management positions in the airline industry
and owned a successful advertising business. She also serves on the board
of the National Multiple Sclerosis Society and has been actively involved with
the Lombardi Cancer Center, Child Rite, American Heart Association and many
other charitable organizations.
Susan
Ralston
Susan B. Ralston is a consultant helping companies with
strategic partnership development, public affairs and
public relations activities with a strong background in
project management, outreach, coalition building and
event management. With eight years of government affairs
experience and six years of high-level executive branch
experience, Ms. Ralston is uniquely qualified to provide
strategic consulting services and develop partnerships
for clients to achieve their goals. Most recently, Ms.
Ralston was the Special Assistant to the President and a
deputy to Karl Rove, the Deputy Chief of Staff and
Senior Advisor at The White House. She was responsible
for managing the activities that comprised the Office of
the Senior Advisor, including the development of policy,
strategic planning, political affairs, public liaison,
and intergovernmental affairs efforts of the White
House. She was also responsible for managing the
domestic issue campaigns, including Education,
Healthcare, Social Security, Immigration, Energy, Budget
and Economy, Environment, National Security, Iraq,
Global Diplomacy and the Gulf Coast, as well as the
development and production of presidential and major
surrogate events.
As a
Filipino-American, Ms. Ralston was actively involved in
the strategic planning and Asian Pacific American
outreach efforts of the White House, including the
creation of the President’s Advisory Commission on Asian
Americans and Pacific Islanders. She was a member of the
Presidential Delegation to attend the Inauguration of
President Gloria Macapagal-Arroyo, of the Republic of
the Philippines, in June 2004. During the 2004
re-election campaign, Ms. Ralston was the White House
Liaison to Bush-Cheney ’04, coordinating the activities
between the two entities. She also served on the
Advisory Committee for “W Stands for Women,” the
campaign’s outreach effort to women. Prior to her public
service, Ms. Ralston was the Assistant Director of
Governmental Affairs at Greenberg Traurig and has also
worked for the lobbying firm of Preston Gates Ellis &
Rouvelas Meeds, LLP.
Melissa Fildes

Born and raised in Orlando, Florida, Melissa graduated
from Duke University with bachelor degrees in English and Art History. It was at
Duke that Melissa gained an interest and enthusiasm for both events and public
relations, serving as the Co-Social Chair, Public Relations Chair and Risk
Manager for Alpha Delta Pi sorority over the course of her undergraduate
experience.
Melissa has used her knowledge of the industry to plan events for a wide range
of clients, including the 2009 Florida Inaugural Ball at the National Museum of
the American Indian. Other past clients included Pharmaceutical Research and
Manufacturers of America, planning events at both the 2008 Democratic National
Convention in Denver, Colorado and the 2008 Republican National Convention in
Minneapolis-St. Paul, Minnesota. Melissa has experience executing logistics for
a spectrum of events, ranging from black tie dinners and intimate luncheons to
golf and poker tournaments. Most recently, she completed work on the Marine
Corps Scholarship Foundation Gala in June. She has put her experience and
enthusiasm to work for clients such as Paralyzed Veterans of America, KCET
Public Broadcasting, the United States Association of Former Members of
Congress, the Archdiocese for the Military Services, Lockheed Martin, Discovery
Channel Global Education Partnership, the Pentagon Federal Credit Union
Foundation, the National Association of Broadcasters Education Foundation, the
National Council on Independent Living, Reading is Fundamental, ThanksUSA, the
Smithsonian Latino Center and the March of Dimes.
Prior to joining The J Street Group, Melissa was an Account Executive for
another event firm in the DC metro area.
Melissa lives in Washington, DC, and enjoys reading, traveling, Duke basketball,
dining out with friends and experiencing all of the historical and cultural
aspects of our nation’s capitol.
Lacey O’Donnell

Lacey O'Donnell is an Event Planner with
the J Street Group, LLC. She has worked in events for over nine years and
has extensive meeting and event planning experience. Lacey is a Certified
Meeting Professional (CMP) and has been responsible for association annual
meetings, corporate events, board of directors meetings, committee meetings, and
numerous special events. She has planned and managed both program and logistical
requirements for events ranging in size from 20 to 35,000 participants.
Lacey graduated with a degree in
Journalism and Public Relations from Utah State University, and remains involved
with Utah State as the president of the Washington DC Area Alumni Chapter. In
addition, Lacey has used her communications degree in handling all aspects of
event and association marketing including planning, design, art direction and
implementation. Her responsibilities have focused on site selection, contract
negotiations, hotel arrangements, food and beverage, audio-visual, program
planning, and special event management.
Some of Lacey's former employers/clients
include: American College of Preventive Medicine, American Society of Clinical
Oncology, Family, Career and Community Leaders of America (FCCLA), American
College of Nurse Practitioners, U.S. Army Corps of Engineers, and U.S. Air
Force. |